It hasn't aged well (cheap markers!) but 30 years ago, when I was in the seventh grade and intent on teasing to death a preppy brainiac girl who I felt competitive with/had a pre-gay crush on, I used an assignment to create a cereal brand as an excuse to heap scorn on all the preppies. You know, the kids who were not too fat to fit into designer jeans like I was. (I eventually found some gigantic Sassons and Jordache when I moved up to the junior high.)
The Izod alligator almost looks disco with that open shirt, but the popped collar says it all, even if the Urban Cowboy vibe was dated by a couple of years.